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Writer's pictureJuan Camilo Muñoz

How to prepare for a strategic and powerful year-end

The fourth quarter of the year has begun, and with it come 92 days to decide how we want to close out 2024. This is the perfect time to reflect, adjust our strategies, and prepare for a 2025 full of growth and success. For leaders, year-end is not only an opportunity to finish projects, but also to project the vision into the future and strengthen the foundation for the next cycle.



At Cocora, we believe that this is the key moment to take control of your growth process. As a leader, you have control over how you close the year, and we are here to accompany you on that path if you need it. Before continuing, we invite you to pause and reflect on your journey with these six transformative questions that will help you shape this last quarter of the year.

1. What were your 3 biggest achievements from the previous quarter?

It's essential to recognize and celebrate your successes. Reflecting on what you've accomplished not only gives you a positive perspective, but it also helps you identify which strategies have been effective.

2. What lessons did you learn from recent challenges?

Obstacles are inevitable, but they are also an invaluable source of learning. Every challenge presents an opportunity for growth, a lesson that, if applied well, can help you overcome future difficulties.

3. What "pending issues" should be prioritized?

Often, at the end of the year, certain projects or goals fall by the wayside, left behind due to lack of time or resources. The fourth quarter is your opportunity to close the year without leaving any loose ends.

4. If a competitor took your place, what changes would they make?

This exercise helps you identify areas for improvement in your strategy and find opportunities that you may not have explored. Imagine that a competitor enters your place with the aim of maximizing your resources and results.

5. How would you accelerate your long-term vision if you had to achieve your 5-year goals in just 6 months?

Thinking big is key. This exercise challenges you to break barriers and think of innovative ways to move forward quickly.

6. What are your top 3 goals for this quarter?

Once you have reflected on the past and analyzed your opportunities, it is time to define your clear goals for this quarter. Make sure you anticipate any obstacles that may arise and create an action plan to overcome them.

Take 20 Minutes to Plan

We invite you to take 20 minutes to answer these questions and map out a strategic plan for this final quarter. The ideas and decisions you make today can change the course of your company and your leadership. As you prepare to close out the year, remember that you are in control of how you do it.

At Cocora, we are here to support you in this process and help you maximize your potential in these last days of the year. To make this process even easier for you, we have prepared a downloadable tool: a monthly Habit Tracker that will allow you to monitor your habits and progress throughout this quarter. With this tool, you can make sure that you are taking concrete actions day by day to achieve your goals.


If you would like to discuss further how we can support you in this year-end, we would be delighted to schedule a call with you. This is the time to plan, execute and make this year-end 2024 a strategic and powerful one.

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